News Alchemists #4: "It's time to reimagine who a journalist can be."

This post was originally published on LinkedIn.

2025 will be a big test for journalism. We need to change if we want to heal the broken relationship between our industry and the people we aim to serve. It's not going to be easy, but I believe we can do it if we stay hopeful, nurture our sense of purpose, and learn from one another. That's why I plan to keep sharing throughout the year readings about change, about audience, community and sustainability that make me think, and give me hope 📚 Here's Round Four:

1. The Texas Tribune Turns To IRL Events, Local Newsrooms To Reach New Readers 👉 LINK

🧩 The Texas Tribune showing the way. On A Media Monitor: "One of the major problems of the internet is it dehumanizes the pageview. Executives get so obsessed with how many people are reading that they forget each and every one of them is a person."

2. It's time to reimagine who a journalist can be. 👉 LINK

Great post by 🧞Carla Zanoni of the Craig Newmark Graduate School of Journalism at CUNY.

3. News products have the chance to get so much better. But it’ll take a lot of change – including in newsrooms 👉 LINK

Opinion piece by 🧞Michaël Jarjour for the News Product Alliance (April 2024)

4. In 2024 Zetland Media grew revenues by ≈40%, and we're now at ≈$9M. 👉 LINK

🧞Tav Klitgaard & 🧞Lea Korsgaard giving us proof that good journalism that creates value for people's lives CAN be sustainable. Thank you, 🧩 Zetland.

5. The new rules of media 👉 LINK

🧞Kyle Chayka on the One Thing newsletter. (Rules 10, 19, 20 speak my language.)

6. User needs is great. But it is not an end in itself. 👉 LINK

🧞Khalil A. Cassimally dropping truths: "It’s time to move beyond platitudes about journalism as a public good and take tangible steps to make it a reality."

7. Journalism, media, and technology trends and predictions 2025 👉 LINK

🧞Nic Newman & 🧞Federica Cherubini of the Reuters Institute for the Study of Journalism reminding us that "a big part of the task for news leaders in the year ahead will be to redefine the role and value of journalistic institutions."